Branding and packaging project for start up company with the brilliant idea of creating "lunchable" snack packs for kids, but with all high-quality nutritious and environmentally–friendly ingredients without sacrificing flavor and also adding a fun experience to it.
Concept was based on creating a logo and packaging that would not only be playful and attractive for the kids to want to pick it up at the stores, but also visually contemporary, modern and fun so it would be a win-win for the parents, as well as the kids.

Chosen logo designs

Additional logos that were in consideration

Final packaging


Full layouts and pack out


